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dc.contributor.authorGrimsgaard, Wanda
dc.date.accessioned2024-08-13T12:22:51Z
dc.date.available2024-08-13T12:22:51Z
dc.date.created2024-01-30T17:38:33Z
dc.date.issued2023
dc.identifier.citationGrimsgaard, W. (2023). Bridging strategy and design in six phases. A3manos: Revista de la Universidad Cubana de Diseño, 10(20), 1-14.en_US
dc.identifier.issn2412-5105
dc.identifier.urihttps://hdl.handle.net/11250/3146048
dc.description.abstractStrategic design, an emerging field is gaining momentum, as it combines strategy and design to achieve business goals. Nevertheless, many of the design processes currently in use have more limited rigor and depth needed to work strategically with design within an international context. A comprehensive six-phase step-by-step process is developed to address this issue (Grimsgaard, 2023). This present article presents a summary of the six-step process, with an emphasis on the critical role of understanding the company's current situation, identifying key problems, and ensuring alignment with the overall business strategy and goals. Furthermore, this article emphasizes the critical importance of the designer's in-depth business understanding, strategic capabilities, and their ability to strategically anchor the design development. Design strategy bridges the gap between strategy and design, utilizing insights and selected strategies to inform the idea and design development process. Overall, this article underscores the potential of design as a means for companies to effectively realize their strategies and achieve their goals.en_US
dc.language.isoengen_US
dc.relation.urihttps://a3manos.isdi.co.cu/index.php/a3manos/article/view/377
dc.rightsNavngivelse-Ikkekommersiell-DelPåSammeVilkår 4.0 Internasjonal*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-sa/4.0/deed.no*
dc.subjectStrategisk utvikling av designen_US
dc.subjectStrategic development of designen_US
dc.subjectForretningsutviklingen_US
dc.subjectBusiness developmenten_US
dc.subjectDesignmetodikken_US
dc.subjectDesign methologolyen_US
dc.subjectDesignprosesseren_US
dc.subjectDesign processesen_US
dc.titleBridging strategy and design in six phasesen_US
dc.title.alternativePuentes entre estrategia y diseño en seis fasesen_US
dc.typeJournal articleen_US
dc.description.versionpublishedVersionen_US
dc.subject.nsiVDP::Arkitektur- og designteori: 142en_US
dc.subject.nsiVDP::Theory of architecture and design: 142en_US
dc.source.pagenumber1-14en_US
dc.source.volume10en_US
dc.source.journalA3Manos: Revista de La Universidad Cubanna de Diseno ISDI, Instituto Superior de Diseno, Universidad de La Habana.en_US
dc.source.issue20en_US
dc.identifier.cristin2238800
cristin.ispublishedtrue
cristin.fulltextoriginal


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Navngivelse-Ikkekommersiell-DelPåSammeVilkår 4.0 Internasjonal
Except where otherwise noted, this item's license is described as Navngivelse-Ikkekommersiell-DelPåSammeVilkår 4.0 Internasjonal