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dc.contributor.authorKhanra, Sayantan
dc.contributor.authorDhir, Amandeep
dc.contributor.authorParida, Vinit
dc.contributor.authorKohtamäki, Marko
dc.date.accessioned2021-06-21T12:01:42Z
dc.date.available2021-06-21T12:01:42Z
dc.date.created2021-04-27T16:26:52Z
dc.date.issued2021
dc.identifier.citationKhanra, S., Dhir, A., Parida, V., & Kohtamäki, M. (2021). Servitization research: A review and bibliometric analysis of past achievements and future promises. Journal of Business Research, 131.en_US
dc.identifier.issn0148-2963
dc.identifier.urihttps://hdl.handle.net/11250/2760419
dc.description.abstractManufacturing firms are increasingly adopting a strategy known as 'servitization' to add services to existing product-based offerings to stimulate additional revenue and growth. While the emerging research domain of servitization is mobilizing relevant knowledge across academic establishments, the present study aims to perform a comprehensive bibliometric analysis to organize the prior knowledge in this area, more importantly, highlights areas for future research. This study acknowledges important contributions from authors and organizations, as identified through analyses of citation chains and co-authorship networks. Next, a co-citation analysis of the prior literature is used to identify four main thematic areas relating to capability development, customer involvement, business models, and transformational challenges for servitization. Finally, the dynamic co-citation analysis technique reveals the development of these thematic areas. This study assumes importance in the extant literature by delivering valuable insights from the prior research on servitization and by providing guidance for future avenues of study.en_US
dc.language.isoengen_US
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 Internasjonal*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/deed.no*
dc.titleServitization research: A review and bibliometric analysis of past achievements and future promisesen_US
dc.typeJournal articleen_US
dc.typePeer revieweden_US
dc.description.versionpublishedVersionen_US
dc.rights.holder© The Author(s) 2021.en_US
dc.source.volume131en_US
dc.source.journalJournal of Business Researchen_US
dc.identifier.doihttps://doi.org/10.1016/j.jbusres.2021.03.056
dc.identifier.cristin1906762
cristin.ispublishedtrue
cristin.fulltextoriginal
cristin.qualitycode2


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Attribution-NonCommercial-NoDerivatives 4.0 Internasjonal
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