Implementing change in the maritime industry

Abstract

The purpose of this thesis is to research the best practices of implementing digital change in shipping companies, and the challenges with implementing digital change. The research is based on a qualitative research method. The data collection was done through semi-structured interviews. The participants were managers with experience within digitalization and change processes within shipping companies. The findings regarding best practices of implementation support established theory. These practices are a clear strategy; top-down management; change agents and sponsors of change; clear communication channels; inclusion of the people undergoing change; and facilitate for activities that sustains the change. The challenges of implementing change are lack of digital competencies; lack of leadership capabilities; cost focused industry; long life cycle of ships; competitive market; industry in early stages of digitalization; and implementing change while staying operational. The thesis contributes to the established theory on change management. Another contribution is gathering new knowledge on the challenges with digital implementation in shipping companies.