Blar i Marketing management på forfatter "Tariq, Adeel Ahmed"
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Ready to let go! Effects of consumers’ task expertise on forming intentions to adopt autonomous products
Tariq, Adeel Ahmed (Doctoral dissertations at the University of South-Eastern Norway;55, Doctoral thesis, 2019)The concept of self-performing products can be traced back to the world’s earliest civilizations and has long been a staple of science fiction. Fiction has now become reality as we experience the rise of autonomous products ...