Browsing Marketing management by Subject "autonomous products"
Now showing items 1-1 of 1
Ready to let go! Effects of consumers’ task expertise on forming intentions to adopt autonomous products (Doctoral dissertations at the University of South-Eastern Norway;55, Doctoral thesis, 2019)The concept of self-performing products can be traced back to the world’s earliest civilizations and has long been a staple of science fiction. Fiction has now become reality as we experience the rise of autonomous products ...